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SONY : Multinational Company:

Touching the heights of glory through presenting the state of the art technologies and the ability to ever break the ground with it un-surpassing innovative ideas,Sony is on the move. The name of the company “Sony” is derived from SONUS a Greek goddess of sound. Sony Corporation is a multinational company having its branches all over the world. Aiko Morita andMasaru Ibuka laid the foundation stone of this spell biding organization in 1946 under the name of "Tokyo Telecommunications Engineering Corporation". In 1958, its name was changed to “Sony”. Thecompany started its business with limited resources and employed only few employees at the start. Its headquarter was in Tokyo, Japan. The history of the company shows many mergers, acquisitions and jointventures with many other renowned companies of the world for the sack of advancement and innovation.
As the business of the company spread it opened its branches all over the world. In 1960, Americanbranch of the company was established under the name SONAM (Sony Corporation of America) which is currently known as SCA. The company established a joint venture with CBS under different names butfinally it became the wholly owner and was renamed as Sony Music Entertainment Inc. In 1968 the company opened its UK branch, Sony United Kingdom Ltd. The company established "Sony ComputerEntertainment Inc." to capture the market of hardware and software products.
Sony is a leading manufacturer of electronic goods including home entertainment, computers and communication equipments. It offers acomplete range of electronics, communications, information technology products and game consoles for its customers and to the professional market all over the world. It started its research intelecommunication equipment. In 1950, the company introduced “Sony Tape” and then introduced first portable TV “TV8-301”. Sony introduced a color TV “Trinitron” and first CD player in 1982 which became very...
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