The future of Marketing Communication: Towards an “Ecosystem
of connected experiences” in a multi-channel, connected world
Prof. dr. Pieter Vijn
Nyenrode Business Universiteit
Lecture Microsoft Europe, 2010
In this lecture we will address the Turbulence in the Business and Media Landscape, it...
Chapter 2: The External Environment
The Environmental DomainOrganizational environment is defined as all elements that exist outside the boundary of the organization that have the potential to affect all or part of the organization.
An organization’s domain is the chosen field of action. It is th...
The Power of the Convicts Unified:
The convicts are unified by their common affliction: repression. Their suffering binds them in a manner nearing persecution. The prisoners are degraded, staved and treated as second class citizens (“alone, nameless and frightened” – Act I, Scene 1). Noneth...
Understanding the Financial Statements
Gaining an Overview of Organisations Performance
The first part of this module is intended to give you an understanding of financial reports. You may find that this is difficult at first but by examining financial statements from a variety of companies you...
1- Charlie donne finalement de l’argent à Karim pour retourner en Angleterre :
a. Sa mère & son père lui manquait
b. Eva l’annonce qu’elle doit lui dire quel chose (sonne comme une surprise)
2- Karim est prit d’une rage de dent dans l’avion. A son arrivé il va...
1. My meaning of the statement of Mary Parker Follett
To rightly explain the meaning of this statement, the words have to be defined as they give all the significance.
First, as Grey (2009) underlined it, the etymology of to manage comes from the French ménager and the Italian maneggiare. Both hav...
1. The need for diﬀerent thinking
• We are creatures of our habits: analytical, convergent, critical, left-brain thinking.
• We express our thinking in different forms: memos, e-mails, equations, accountants, pictures, models, oratory and stories.
• Convergent thinking (We are t...
American the Beautiful: the best and the worst
American Dream of Rachel Zoe
17 November 2008
1. Biography of Rachel Zoe………………………………………page 4
2. The worst of her American Dream………………………….….page 6
3. The best of her American Dream………………………………pa...
The state secret privilege doctrine in US law and its use in the fight against terrorism:
a protection of national security? a danger for public liberties.
When talking about Human Rights and the United States, many authors would talk of ‘Ame...
In Fitzgeraldʼs eighth chapter, the tide is deﬁnitly turning for Gatsby as autumn creeps into the air. In the previous chapter, Tom and Gatsby went face to face and Myrtleʼs brutal death -- for which Gatsby took full responsibility -- while illustrating the characterʼs sincere love for Daisy achieve...
Balance Your Sexiest Features to Attract the Girls You REALLY Want
Rob Judge ■ Zack Bauer “When it comes to picking up truly GORGEOUS girls, both quickly and authentically, Rob Judge and Zack Bauer are some of the best I've ever met. And considering how long I've been in this industry and how much...
Master in Business Studies
Dublin Business School
Module leader: xxxxxxxx
Module code: xxxxxxxx
Student name: Guillaume Bodiguel
Student number: xxxxxxxxx
Assignement 1: Case study report
Subject: How Apple inc. manages information to gain a competitive advantage?
Table of C...
Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model
Paul A. Pavlou
ABSTRACT: This paper aims to predict consumer acceptance of e-commerce by proposing a set of key drivers for engaging consumers in on-line transactions. The primary constructs...
The Handmaid’s Tale, Margaret Atwood.
In 1985, Margaret Atwood saw her novel The Handmaid’s Tale published. The latter is considered as a science-fiction novel in the republic of Gilead, where utopy can’t be reached. We should add that this imagined society subj...
Table of Contents
I.i Evolution of Man
I.ii Development of Language
II.i Patterns of Simplification
II.ii Cultural Importance
II.iii Globalization and its Impact on Language
III. Global Language Prototype
The Hound of the Baskervilles
CHAPTER ONE: Mr. Sherlock Holmes
In the morning hours of a day in 1889, Sherlock Holmes and Dr. Watson awake to discover that a visitor had been to their apartment the previous night but departed before seeing either man. However, he left behind a walking...
The scene takes place in Harriet and David's home, first in their bedroom, cf l. 5-6: ”It's this room, I swear it's a baby-maker, l. 30: ”Harriet lay weeping on her bed ...” and l. 33: “He sat on his side of the bed...” and finally in the kitchen”, cf l.60: “She sat at t...
HUMAN RIGHTS QUARTERLY
For the Abolition of the Death Penalty in America: The Advocacy of Robert Badinter
Martin A. Rogoff*
Robert Badinter, Contre la peine de mort: Écrits 1970-2006 (Librarie Arthème Fayard, Paris, 2006), pp. 320; Robert Badinter, L’Abolition (Librarie Arthème Fayard, Paris, 2...
A burglar jumps from one of the ground-level windows of a large, glass building. The glass has been shattered, an alarm is wailing, and police sirens can be heard from just far enough away to be of no use whatsoever. The robber sprints from the building to the street, and dives through the...