Marketing
1
January 2005
LEADERS GUIDE MATERIALS • Copy of Slides and DACI Worksheets for participants • Power Point Slides for presentation SET UP • Ideally, tables of 4 or U-Shaped table set-up • Set up for PowerPoint projection KEY TO LEADERS GUIDE PPT = PowerPoint Slide Handout = DACI Worksheet Content in italics indicates what Managers should DO, e.g., introduce program, have a discussion. These are directions for the Manager. Italics can also indicate possible Manager responses to a question. Questions to ASK the group are underlined. All plain text is content to be SAID. Times for each section (in parentheses) are approximations. MANAGER PRE-WORK Managers need to read this Guide completely before conducting the session. This is especially important, as there are several places where Managers need to identify examples or information ahead of the class. The most critical place where this happens in when the Manager prepares a DACI worksheet for the participants to complete. (See “Do a DACI” section.)
Decision Making Intro v3.1 FINAL
2
January 2005
Please print out copies of the PPT slides to give to participants. They will be working from the slides throughout the session. Also, make an additional copy of DACI Worksheet. Participants will need one for use in the session and a blank one to take away with them. TELL-SELL MODEL OPTION For Managers who are interested in using and teaching the TellSell decision-making model, there is an optional session attached to the end of this Guide. Managers who learned this model in MPP and have been using or wanting to use it might consider this option. It can be done at the same time as DACI or later.
Decision Making Intro v3.1 FINAL
3
January 2005
DECISION MAKING AND DACI (2 Hours) INTRODUCTION (5) PPT1
Open by explaining why you are doing a Decision Making session. Discuss the process that has led to this session and the companywide roll out of the DACI decision