Pages: 3 (606 mots) Publié le: 17 mars 2011
The history of Auguste Reymond SA. Posted on Thursday 21st October 2010 by Thoms ben. Hits: 29
The history of Auguste Reymond SA dates back to 1898 in the small village of Tramelan, Switzerland.Auguste Reymond’s passion for horology inspired his dream of manufacturing wristwatches. Reymond, who was only 27 years old at the time, set out to pursue his dream. He rented a small space and hired afew watchmakers to begin manufacturing watches that would bear the Auguste Reymond name. With his goals in sight, Reymond began a highly respected watch manufacture that is still prominent in themarket today. As he saw, people would like to buy watches online. In 1906, Manufacture Auguste Reymond also began to manufacture movement blanks or ebauches. By 1910, Reymond’s idea had transformed into athriving business and fob watch. The small space turned into a large factory employing more than a hundred people. Auguste had been nicknamed a “watch baron” in the Jura region at that time, quite anaccomplishment for such a young man at the helm of such a young company. The movements produced by Manufacture A. Reymond were quickly in demand by other watch manufacturers in the area because of thesuperior quality and competitive pricing of the movements. Soon A.Reymond began to produce them for other manufacturers as well as his own. The Auguste Reymond movements became world- renowned underthe brand name Unitas, named after the unitas Watch Company he acquired in 1926. During the late 1920s and early ’30s the watches of Switzerland industry was feeling the impact of the GreatDepression. Watch sales plummeted and Reymond was forced to sell his company to a group of investors who kept the company above water.
Through the 1950s the artisans at A. Reymond continued to designtimepieces like no other, such as a jumping hours model as well as braille watches for the blind. Auguste Reymond still remains the unchallenged specialist for tactile braille watches that are distributed...
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