Strategy facebook

Pages: 3 (607 mots) Publié le: 21 mars 2011
What entrerpreurnial traits does Zuckerberg display that convince you he can lead the company into the next phase of development for Facebook?
- The aim is to know what types of information peoplewant to share in the future, where exactly they want to share it and how.
- A social networking tool was undeniable and still growing.
Facebook has cooperated with some company like Microsoft, therehad several sources of income.
- Zuckerberg has a lot experience; he started when he was student (hacker....)
- Each of the employees has the opportunity to have an enormous impact….
How would youleverage the value of the facebook brand going forward?
Facebook should be a part of any development of a company, more specially social marketing campaign.   It’s a rapidly growing, globallyaccepted, highly targetable, infinitely searchable, ridiculously viral, widely customizable platform that just keeps getting better and better. The impact of emerging social networking tools was undeniableand still growing.
Why we can leverage the value of the Facebook brand going forward?
First of all in 2010, sharing information to an immediate and extended circle of friends had never been easier.Indeed, if we look in the case, we can see that the company has created a social utility that helps people communicate more efficiently with their friends, family and coworkers. The company developstechnologies that facilitate the sharing of information which can be useful for the development of a company through the social graph, the digital mapping of people’s real-world social connections.Moreover a company can use a lot of tools providing by Facebook like Facebook photos, Facebook events…Of course all this tools are free and provide many advantage, for example Facebook is one of the fewservices to offer an unlimited quota with their only restriction being a 60-photos-per-album limit. According to Mark Zuckerberg, he expects that «There's an intense focus on openness, sharing...
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