- The aim is to know what types of information people want to share in the future, where exactly they want to share it and how.
- A social networking tool was undeniable and still growing.
Facebook has cooperated with some company like Microsoft, there had several sources of income.
- Zuckerberg has a lot experience; he started when he was student (hacker....)
- Each of the employees has the opportunity to have an enormous impact….
How would you leverage the value of the facebook brand going forward?
Facebook should be a part of any development of a company, more specially social marketing campaign. It’s a rapidly growing, globally accepted, highly targetable, infinitely searchable, ridiculously viral, widely customizable platform that just keeps getting better and better. The impact of emerging social networking tools was undeniable and still growing.
Why we can leverage the value of the Facebook brand going forward?
First of all in 2010, sharing information to an immediate and extended circle of friends had never been easier. Indeed, if we look in the case, we can see that the company has created a social utility that helps people communicate more efficiently with their friends, family and coworkers. The company develops technologies that facilitate the sharing of information which can be useful for the development of a company through the social graph, the digital mapping of people’s real-world social connections. Moreover a company can use a lot of tools providing by Facebook like Facebook photos, Facebook events…Of course all this tools are free and provide many advantage, for example Facebook is one of the few services to offer an unlimited quota with their only restriction being a 60-photos-per-album limit. According to Mark Zuckerberg, he expects that «There's an intense focus on openness, sharing