Back to Basics

vcLE BRAND STRETCHING À L’ÈRE DU RETOUR À L’ESSENTIEL. ‘BACK TO BASICS’. Stratégies et implications. BRAND STRETCHING IN THE ERA OF Strategies and implications. } Le brand stretching a-t-il un avenir ? Does brand stretching have a future? Even though it remains a sizable source of revenue and a «must» for some iconic brands, it has become clear that brand stretching is increasingly out of synch with consumers’ expectations, as their behaviors are currently changing. The current trend

Uses and Gratifications as Design Elements in Massively Multiplayer Online Role-Playing Games Presented to the Faculty of Liberty University School of Communication Studies In partial fulfillment of the degree of Master of the Arts in Communication Studies By Timothy P. Gibson, Jr. Fall 2008 Gibson ii Dedication Therefore, since we are surrounded by such a crowd of witnesses to the life of faith, let us strip off every weight that slows us down, especially the sin that so easily trips

label Sub Pop in 1989. The band eventually came to develop a sound that relied on dynamic contrasts, often between quiet verses and loud, heavy choruses. After signing to major label DGC Records, Nirvana found unexpected success with "Smells Like Teen Spirit", the first single from the band's second album Nevermind (1991). Nirvana's sudden success widely popularized alternative rock as a whole, and as the band's frontman Cobain found himself referred to in the media as the "spokesman of a generation"

growth of Cisco Systems since its inception has been phenomenal and consistent. This growth has occurred in part due to market dominance in their core product lines, as well as through adding breadth of products through acquisition of other companies. The stock price has grown to the point that many Cisco employees who get stock options as part of their compensation packages cannot afford to leave Cisco and leave such a large sum of money behind! The Cisco Certified Internetwork Expert (CCIE) certification

Opportunities and Threats Good idea to have an introduction to your SWOT: What is a SWOT? Why is it used? For what reason have you used it as a model?... A SWOT analysis is the examination of an organization’s strengths and weaknesses, opportunities and threats. This analysis helps the company identify the areas in which it can improve. The idea is to review the strengths on which to build, weaknesses to rectify, opportunities to consider and threats to address. |S

was to explore, in Benin (West Africa), the perceptions of health professionals on parents’ participation in the fight against child malaria. The findings indicate that community participation in Malaria control in general and children in particular is essential due to the contributory factors surrounding the disease. This form of participation is different from the one practiced with the National Health system. There is need for a profound reform in the health care program planning so as to contribute

Five Steps to Becoming a Strategic Project Manager Morris Panner 4 7 Overcoming Project Jams Michelle LaBrosse Using ISO 9000 as a Project Management Tool Amy Zuckerman 4 7 9 12 Building Reusable Project Templates Cynthia West Reading GANTT Charts for Fun and Profit Will Kelly 9 12 Becoming a Better Project Manager, an Internet.com Project Management eBook. © 2008, Jupitermedia Corp. 1 [ Becoming a Better Project Manager ] Five Steps to Becoming

answerable to. The ordinary peasant served the warriors every whim. A peasant could never strike a Samurai. If he did, it would mean his life. The ninja would not serve the Samurai, and fled to the barren, cold, mountainous regions of Iga and Koga. There they trained in the arts of war. It is said that their art is based upon a great Chinese military text written by a general named Sun Tzu, The Art of War. Over the centuries the ninja (word meaning 'stealers-in') trained from the cradle to the

Part 2: Canada’s balance of payments’ analysis 5 Current Account Balance 5 Capital and Financial Account 6 Part 3: Exchange rate evolution 8 From Mar.98 to Oct.98: 9 From Oct.98 to Jan.00: 10 From Jan.00 to Jan.02: 11 From Jan.02 to Jul.02 : 11 From Jul.02 to Nov.02 : 12 From Nov.02 to Jul.03 : 13 From Jul.03 to Sep.03 : 14 Part 4 : Economic and Exchange rate evolution analysis 14 Part 5: Forecast of the Canadian dollar for next year 16 PPP and IFE 16 Regression

EMI – The long and winding road How collective idiocy left the record companies in bits When the history of our digital times comes to be written, one of the questions that will puzzle historians is why the record companies missed the significance of the internet. Throughout the post-war period, theirs was a big and powerful industry making lots of money, and controlling just about everything - recording artists, publishers, distributors and retailers. By 1982, music had gone digital. (The first