Facebook report

Master 1 management “ commerce international “

Mickael LOURENCO

Evolution of the Company: First, we will study the evolution of the company. This enterprise was created by Mark Zuckerberg, an American student at Harvard University. In the beginning, it wasn’t the facebook we know today. He designed its predecessor, ‘Facemash,’ on October 28, 2003. While at Harvard he created a website called “hot or not,” where the men had to do comparisons between two girls at the university and determine who was the most hot. For that he used private photos of the girls and asked nine houses at the university who was the “hotter” person. After, we will see the beginning of the facebook we now know.This website had a mission to allow the students of the university to share with each other the various photos taken during the year. The website was officially named “thefacebook.com” on February 4th, 2004, and facebook became an immediate success. During this month, morethan half of the students at Harvard created a profile on the site and could make links between their friends from classes and even contact other students at the university. After seeing the big interest shown by people, Zuckerberg decided to surround himself with various persons to promote the site and make it the most attractive possible. In March of 2004 he decided to spread his social network and allow website access to the students at Yale, Stanford, and Columbia Universities. Gradually, this website was opened almost everywhere to Universities throughout Canada and the United States. It was in 2005 that Zuckerberg decided to invest $200,000 in the purchase of the name Facebook. In September 2005 Facebook expanded its users and created a version of their website for high school students. After that facebook widened to even more clientele by inviting companies to join on the site, like Microsoft and Apple. Finally, on Septemeber 26, 2006 Zuckerberg opened his website to