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Primary scales of measurement:
|Qualitative variables |Non Metric |Nominal |
|They cannot be directly measured by numbers |Variables |Variables |
| | |(e.g. numbers assigned to runners) |
| | |Ordinal |
| | |Variables |
| | |(e.g. rank order of winners) |
|Quantitative variables |Metric |Interval |
|They can be measured by a serie of numbers |Variables |(e.g. performance rating on a scale from … to …) |
| | |Ratio |
| | |(e.g. time to finish in seconds) |
Descriptive statistics & bivariate analysis:
One information for each respondent or many information to be treated separately ( univariate analysis.
( Statistics associated with univariate analysis:
|Measures of Location