Spin Doctors

only will I surrender to the great monkey brain like a coward, but when I narrowly escape, I’ll yell at the audience. Screaming insistently that it’s MY movie and no one should see it any more, I’ll rip the screen in half and the film projector will spin with its reel flapping in defeat. And that will be the end of the movie. People will be so pissed. EmpireStateBuilding = "350 5th Avenue, NYC, NY" If we try to change the constant, Ruby will complain to us. Such things are frowned upon. Now,

is caught. So the laws are guessed; they are extrapolations into the unknown. You do not know what is going to happen, so you take a guess. For example, it was believed—it was discovered— that motion does not affect the weight of a thing—that if you spin a top and weigh it, and then weigh it when it has stopped, it weighs the same. That is the result of an observation. But you cannot weigh something to the infinitesimal number of decimal places, parts in a billion. But we now understand that a spinning

wasn’t aware any progress had been made.” “Not in terms of an identity or an occupation. But we are finding out what’s most comfortable for you, what you deal with best. It’s a little frightening.” “In what way?” “Let me give you an example.” The doctor put the clipboard down and got out of the chair. He walked to a primitive cupboard against the wall, opened a drawer, and took out a large automatic handgun. The man with no memory tensed in his chair; Washburn was aware of the reaction. “I’ve never

communication et de manipulation. Le storytelling regroupe un ensemble de techniques qui consiste, pour faire simple, à raconter une histoire pour communiquer plus efficacement. Gourous du marketing, du management et de la communication politique (les spin doctors) et autres Pick-Up Artists (à commencer par le célèbre Mystery) se sont appropriés ces techniques. On leur attribue par exemple le pouvoir de persuasion d’un Ronald Reagan ou encore la victoire de George W Bush aux présidentielles américaines.

therapeutics. British Journal of Psychiatry. 183:22-7. Heath I (2006). Combating disease-mongering, daunting but nonetheless essential. PLoS Med 3(4):e146. Hensley S, Martinez B (2005). New treatment: To sell their drugs, companies increasingly rely on doctors. For $750 and up, physicians tell peers about products. Wall Street Journal, (New York), 15 July 2005:A1. IMS Health market prognosis (2008). Global pharmaceutical sales 2000-2007, 28 March, (http://www.imshealth.com/portal/site/imshealth/menuitem

rattacher à ces professionnels : Karl Rove (spin doctor de Bush) → accusé d'avoirs mis en scène certains documents pour privilégier son patron politique. Alastair Campbell (douwning street) Leur objectif est de délivrer un discours qui plaise, qui réponde à une certaine commande, le but n'est absolument pas la vérité. On recherche des formules, des slogans pour façonner une image médiatique qui ne correspond pas à la recherche de la vérité. Le Spin doctor est le spécialiste de l'effet que va produire

-district : région, quartier -disturb : méfiance (to disturb :se méfier) -disturbing : inquiétant -(to) divide : diviser, séparer -division : division -divorce : divorce (to divorce : divorcer) -(to) do : faire (utiliser aussi comme auxiliére) -doctor : docteur -document : document (to document : documenter) -dog : chien -dollar : dollar -domestic : domestique, -each : chacun -each other : l'un l'autre -ear : oreille -(to) earn : gagner, rapporter -earth : terre -ease : facilité, tranquillité

Cadoux. Une communication dans un contexte de crise sanitaire majeure : l'épidémie de chikungunya à La Réunion / Paul Vergès. Pour une professionnalisation de la communication et de la gestion de crise / Eric Pélisson. Splendeurs et misères de Spin doctors / Jean-Marc Lech. La communication politique et les élections / Jacques Séguéla. Les belles de jour en politique / Philippe Lançon. "Des coups de poignard dans le territoire ..." : la communication dite de "crise" In : La Lettre du cadre territorial

and these became known as his croneys (copains) by the press which created the expression “cronyism” (copinage), following the American example. T. Blair employed public relation exports to communicate his policy and these people are called “spin doctors”. Spin meaning to pass the message by using positive by not always clear language. The most famous of these is Alastor Campbell who exaggerated the potential of Iraq’s WMD’s but who was exonerated by the Hutton report. T .Blair won the June 2001 election

MindFields College, the only specialist college in the UK dedicated to the practical application of the psychological knowledge. Each year over 12,500 professionals, including psychotherapists, counsellors, social workers, psychologists, nurses, doctors, psychiatrists, youth workers, occupational therapists, teachers, NHS and social welfare staff, attend its courses. Denise Winn is a journalist specialising in psychology and medicine, and editor of the Human Givens journal. How to master