AIDS

advertising budget to communicate on themes relevant to young and old people worldwide.” Unlike most advertisements which centred on a company’s products, Benetton’s advertising campaigns focused on social and political issues such as racial integration, AIDS awareness, war, poverty, child labour, death, pollution, etc. The advertisements are as such designed to be noticed and provoke reflection on the social issues of concern to the Benetton family, also mirroring the company’s specificity for their choice

Christian Funds Agriculture/ éducation/ eau Sécurité alimentaire/ eau Soins aux enfants des rues Santé & éducation Aide alimentaire/micro crédit Environnement/ 223 écoles Projets de développement Appui à la société civile Assistance sociale/ HIV AIDS Aide médicale, alimentaire Intervention d’urgence National Democratic Institute (NDI) OXFAM Pan American Development Foundation PADF Brigades de Paix Internationale (BPI) Plan International Population Services International (PSI) Save the Children

similaire à la carte #6. Elle indique grâce à un code couleur, pour chaque pays, la cause principale de décès. Dans une grande majorité de pays, les causes principales de décès sont les maladies cardiaques (heart disease), ainsi que le SIDA (HIV /AIDS) en Afrique. Les cancers représente la majorité de la mortalité en Europe occidentale, alors que la tuberculose reste la première cause de mortalité dans certains pays très pauvres (Mauritanie, Madagascar, Bengladesh, Pakistan, Somalie…). Objectifs

deteriorate. Indeed, vegetable growers from the South Island see their revenues decline due to higher operating costs. The financial situation of the producers is so very difficult. These problems leads producers to commit suicide because the aids are suspended. So, They call on the market gardeners, farmers and fishermen of the islands south to protest, blocking ports, roads and distribution centers while ensuring it will be a peaceful strike. The second document is a press release

morning they “felt a sort of inner transcendence. . . . Now at last, after weeks, months, years of preparation and toil, they were closing in.” Some were on supplementary oxygen, others not; many lacked equipment, and most were dependent on climbing aids. They bumped packs and egos, and language barriers complicated matters. Yet the climbers sensed safety in numbers, and by early afternoon, despite some early missteps and two fatalities, 19 of them made the fateful “groupthink” decision to carry on

can imagine. Drinking causes unptiful damages, cases of hospital admission, death rates from diseases; cirrhosis of the liver, cancer of the lung and so on. This suggests that alcoholism and its problems are a plight no less serious than diabetes, AIDS. Furthermore, alcoholism put the future of young alcoholic in danger. Firstly they won’t progress at school because of their bad habit or their performance can be reduce because of drinking. Secondly they will do nothing else than buying alcohol with

become a chronic condition and social aspects have emerged as key factors regarding HIV prevention and care. Research will be based on data from the ANRS-Vespa2 study, collected in 2011 among a national representative sample of persons living with HIV/AIDS in France. The Vespa2 survey follows a previous study conducted in 2003, the ANRS-VESPA study, which results largely contributed to improve the understanding of social issues of HIV disease and provided tools for health policy. Between January and

(Word-for-word) Le calque traduit littéralement le mot ou l’expression de la langue de départ. C’est une « copie » de l’original, un emprunt qui a été traduit. Exemples : The United States of America : Les États-Unis d’Amérique the Cold War : la Guerre Froide AIDS : SIDA World Health Organization : Organisation Mondiale de la Santé Voir aussi certaines expressions courantes au Québec telles que : tomber en amour, chiens chauds, chars usagés (used cars)… tous directement calqués de l’anglais. Certains calques

Developing Culturally Sensitive HIV/AIDS and Substance Abuse Prevention Curricula for Native American Youth », Journal of School Health, Vol. 66, n° 9 (novembre 1996), pp. 322327. BANDURA, A., 1977, Social Learning Theory, Englewood Cliffs N.J., Prentice Hall. BANDURA A., 1986, Social foundations of though and action : a social cognitive approach, Englewood Cliffs N.J., Prentice Hall. BANDURA A., 1990, « Perceived self-efficacy in the exercise of control over AIDS infection », Evaluation and Program

secondly, those individual need but don’t want to discuss openly (ex: personal hygiene products). Unmentionable products can also include condoms, alcohol, fur coat even ethnic products in some countries. It is important to underline the fact that the AIDS epidemic has allowed the media to change its “face”. Discuss openly about how to use a condom and all the risk of unprotected sexual relations, helped to install a kind of “culture dialog”. Still, one of the major problems in advertising sensitive