Be Aware

lavender rose… Oskar Troplowitz named this cream Nivea, from the Latin nix nivis, which means snow. In this first part of our report, we will focus on the Nivea’s environment. Indeed, the way a brand acts is mostly defined by its environment, which can be internal or external (demographic, political, economic, natural, cultural…). First of all, we will focus on the external environment of this brand.(?) The situation analysis The environment (demographic, economical, natural, technological, political

communication, operations 2.2 1 customers 2.3 1 socially acceptable 2 high quality 3 price 4 afford 5 convenient 6 revenue objectives 3 meet 2 identified 4 promotional 5 awareness 1 2.4 1 we must attract attention to the product 2 people will become aware of the brand 3 4 5 6 7 we need to create an interest in the product . we want customers to develop an interest in the product we must develop a desire to own our product people will take steps to try it. We must prompt action to buy it Unit 3 3

Read the whole text and answer the following questions briefly: a. Who? The narrator who is a drafted soldier in the US army even though he doesn’t want to take take part in the war.Supposedly, as the story is autobiographical the narrator may well be Tim O’Brien. b. Where? The story takes place (is set) in a US Army training camp in Washington State, more precisely in the camp’s library, then on a bus going to Seattle, and to finish with a hotel in the same city. c. When? The story takes place

How to be successful in negotiation with Chinese business partner? Introduction The People’s Republic of China opened its market to the rest of the world at the end of 70ties. This fast growing market with more than one milliard consumers represents nowadays an extremely interesting destination for activities of international trade companies. That is why more and more authors try to get to understand deeper Chinese business environment, business practices and negotiation style of Chinese partners

blanket had been thrown over her » After remembering joyful moment at the beginning of their conversation, she is sent back under the blanket in Uncle Tunde’s car. It refers to the moment when their uncle was driving them secretly to the airport to be sent illegally to England and they had to hide under a blanket. Beverley Naidoo inserts some flashbacks in her narrative. Some are italicized passages clearly showing that Sade is remembering past events while in London. (l.49). Sade remembers Mama

in which you will be involved (please be specific) Describe your role in the project (please be specific) What kind of product are you expected to deliver (please tick the appropriate category)? RESEARCH 0 EDUCATIONAL 0 ORGANISATIONAL 0 Describe the product(please be as specific as you can) Work Placement Approval Signatures: Student: Date: Work Place Supervisor: Date: Subject Coordinator: Date: The original of this agreement should be held by the Subject

And finally, in 2001, Enron is the largest energy group operating mainly in the United States. The scandal started in 1997 with the beginning of partnerships called LJM (LJM was an acronym of Lay’s family’s members). Those partnerships turned out to be fake, and the loans made to Enron’s were perceived as sales. The accountant of the company, Watlkins, is the whistleblower, the one who reveal the scandal. In October 2001, Enron’s recorded a loss of $618 million and in December of the same year,

Personalised trainings and seminars At your request, beyond this program we can set-up specific programs, either in our training center of any other location. These missions can be the subject of a contract of confidentiality. Short courses and seminars 2 Each session presented in this program can also be performed on your premises and adapted to your specific technical and educational needs. Our trainers can teach in France and abroad. Do not hesitate to contact us to study one of these

dfuentes@unizar.es. communal pastures were doomed to overexploitation unless there was an “extension in the morality” of the economic agents. Hardin's pessimistic predictions were based on the existence of a reciprocal externality that could not be corrected by the market. The major weakness of this argument was his failure to the costs inherent in the exploitation of the resource. When these costs are taken into account, overexploitation loses its extreme character. Also, as the theory of market

aspiring writer), she's oddly detached from all feeling, aware of some great lack. So at age 18 she demands and receives her birth certificate, and after just one day of inquiries, she knows the truth: ten years ago, her father raped a little girl, her mother then killed the girl (to stop her screaming), and both went to prison--where her father died. But Philippa is only momentarily deflected: she insists on contacting her real mother--who's about to be paroled--and invites her to spend her first months