Legal terms

Executive summary: 3 The objective: 4 The mission: 4 The opportunities for success: 4 II/ The product 4 How did I find my idea? 5 The product description: 5 The concept: 5 The technology: 6 The unique selling point: 7 III/ The Company: 8 Legal structure: 9 The location: 9 The employees: 10 IV/ Marketing analysis: 11 The target: 11 Market study: 11 The French shoe market: 11 The potential and real market: 12 The competition: 13 The promotion: 13 The prices: 14 The SWOT

part of the report was prepared with the contributions from the Internal Audit and Internal Control Department, the Finance function including the Tenders & Projects Control and the Information Systems Departments, the Human Resources Department, the Legal Department, the Ethics & Compliance Department and the Environmental, Health & Safety Department. OBJECTIVES The system of internal control put in place provides reasonable assurance that: • the Group’s internal rules and instructions including

a major impact on a firm's behaviour. For example:                - higher interest rates may deter investment because it costs more to borrow                - a strong currency may make exporting more difficult because it may raise the price in terms of foreign currency                - inflation may provoke higher wage demands from employees and raise costs                - higher national income growth may boost demand for a firm's products Point PESTEL http://www.oup.com/uk/orc/bin/9780199296378/01student/additional/page_12

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of the product. Perhaps in order to skip the unnecessary stock hold it can be a good idea to export the produced product directly to the targeted markets, based on company and its local distributor’s agreements on required quantity. Operations In terms of operations it is essential to provide a smooth product distribution within the operating countries. According to Kotler (2002) the inputs and cooperation from each of functional departments are vitally important for managing the core business processes

Brazil: Current Situation and Challenges Nathalie Beghin Brazil is one of the most unequal countries in the world. The paper analyses the causes of this inequality in terms of Brazil’s development process, which has traditionally ‘managed poverty’ without making efforts to promote change in the socio-economic order: what the author terms ‘conservative modernisation’. Accordingly, universal education and social security were not prioritised, and urban segregation, rural exclusion, and regressive taxation

international community has no instant solution. It also reflects the fact that humanitarian intervention is a highly complex subject which can, and to at least some extent must be approached in a way which takes account of political, ethical and legal considerations. [2] Le caractère récurrent de la discussion reflète non seulement la triste réalité que les grandes violations massives des droits de l'homme constituent un problème systémique ou que la communauté internationale n'a pas de solution

11 • Identification of main competitive companies/products in foreign market 11 • Market position of each competitor 15 • Key strategies of each competitor 15 Analysis of Barriers to Entry 16 • Description of legal administrative barriers to foreign market 16 • Description of measures taken to deal with these barriers 16 SWOT Analysis 17 • Strengths 17 • Weaknesses 18 • Opportunities 19 • Threats

........................ 24 I.11. Exercices – PART V – COMPANY ACCOUNTS – BALANCE SHEET ...................... 26 I.11.1. Understanding the main points : True or false ? ................................................... 26 I.11.2. Match these terms with their definitions. .............................................................. 27 I.12. Ressources complémentaires - MODULE ANGLAIS DES AFFAIRES ET DES FINANCES..............................................................................

Economie anglo-saxonne What do you mean by Anglo-Saxon ? Connection of countries and economies deeply influenced by English customs: - Same language - Share a common legal system which distinguish these countries from France, Germany, Japan ✓ Position of case law ✓ Notion of equity - Religion played key part in developing the economies ✓ Protestantism: “make their own way of life” - Political liberalism ✓ Democracies for hundred