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overcrowded. [4] * In 2008 the number of repossessions rose to 40,000 from 25,900 the previous year, and it is predicted that 65,000 homes will be repossessed in 2009. [5] * 7.7 million homes in England fail to meet the Government's Decent Homes Standard. [6] * The UK is now more polarised by housing wealth than at any time since the Victorian era. * In 2008/09, more than 79,500 households were found to be homeless by local authorities. [7] * At the end of December 2008, 64,000

The problem, say BMW brass, is that for too long it has perhaps overemphasized the brand as the paragon of performance driving. BMW, indelibly etched in performance-car enthusiasts' psyches as "The Ultimate Driving Machine" in ads for 33 years, is showing a different plume of feathers in a new ad campaign, the first from its new U.S. ad agency GSD&M of Austin, Tex. Rather than horsepower and curve-hugging handling, it's ballyhooing its design prowess and financial independence. In one ad, for

Introduction. 2. Apple History and use of the IS (Information System). 3. Business analysis and development. a. Business context and Porter’s 5 forces analysis. b. Theory and application to Apple Inc. online store. c. Recommendations / discussion 4. Conclusion. 5. References. 6. Appendice. 1. Introduction The objective of this report is to present how the implementation and the management of information system permit companies

The Brooklyn Follies: Chapter 1: Overture p.1 to p.3. Narrator: Nathan Glass. Place: Brooklyn, New York City. Overview: Nathan introduces us to his life, family, decisions and projects as well. Extract Divided into 4 parts: Part one: Childhood: choice of the place. Part two: Family, Himself, his wife, and his daughter: on bad terms, very negative part. Part three: The routine in Brooklyn. Part four: Project: “writing a book about human foolishness (his and others experiences), memories

must-use for any smart businessperson online. Joel Comm’s Twitter Power is the must-read guide defining how to leverage the power of this incredible tool to brand and increase sales in an increasingly competitive world.” —Joseph Sugarman Chairman and founder, BluBlocker Sunglass Corporation and author of The Adweek Copywriting Handbook “Jam-packed with clever ways to leverage the Jovian social-networking power of Twitter. The ‘Twitter as Help Desk’ idea alone is a fiendishly simple revolutionary idea

lbigroup.be The most up to date version of this presentation is published on Slideshare: http://www.slideshare.net/aslabinck/barack-obama-election-campaign-2008-lbis-hopeactchange Barack Obama Election Campaign 2008 - Building Believable Brands Efficiency of Social Media How did Barack Obama use social media to win the 2008 presidential elections? An innovative approach which can help you to build your own "believable brand“. AGENDA: 1. 2. 3. 4. 5. 6. 7. 8. Who made the difference? Main

Fitch Question 1: The Macro environment Macro environment A lot of factors a company can’t control or master will have an impact on its sells. The macro environment includes Political/legal, Economic, Ecological/physical, Social/cultural and demographic and finally Technological environments. Some of them will have more or less impact according to the type of product or service. We need to identify which ones will have to be taken into account and how could they influence the marketing strategy

Introduction Since the start of the 21st century, the car market has knew a very important expansion with the apparition of the BRIC’s which the most important emerging countries. In comparison to the 20th century more economies are able to consume and particularly to increase the comfort. In this case study we will focus on two members of the BRIC’s (India and Russia). That is why the topic of this case study is entitled cars for emerging markets. Those countries are more and more powerful their

Business – Pre-release Question 1: To what extent does support for the banks and car industry go against the main objectives of competition policy within the European Union? Introduction EU competition policy (defined and explained) The success of the single market ultimately relies on an effective competition policy, ensuring that companies do not become too big in concentrated markets, that supplies are not limited by segmented markets, and that national governments do not give domestic

II/ Analysis at the brand level: 1) Filter segment: * The filter segment is part of the roasted segment. * The roasted segment is a very important segment in terms of hot drinks market because it generates more than €1 billion in mass retail revenues. * Since 2002, Arabica dominates the French market instead of robusta. * The roasted coffee market is dominated by: * Kraft Jacobs Suchard (KJS) * Douwe Egberts (Sara Lee coffee and tea – Maison du Café) *