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read, and what knowledge they had was passed on via word of mouth. Then along came better schools, newspapers, magazines, the dime novel1, radio, movies and television, and fame became an instant global commodity. It took 1,500 years for Buddhism to travel up the Silk Road and establish itself in China; it took only two weeks for the Twist to go from the Peppermint Lounge to Tahiti. A century and a half ago, many Americans didn’t know who they had elected president until weeks after an election because

jobs To find a Globalisation The market Etre licencié (pour raison des emplois Créer des emplois Trouver un La mondia marché To take a To go on holiday Paid holiday A (bank) To sunbathe To go camping To travel Ajoumey / a trip To go on a trip A business A retum A A world tour A cruise A travel agency rent a car A passport Luggage pack up To go sightseeing To stay in a hotel To book a room To check in To check Car traffic Trafic lights A bus lane At rush hour A traffic jam A car park Faire une pause

foreigners[4] to Beijing to live, work, and travel. Beijing is thus exposed to myriad domestic and foreign influences. [pic] Fig. 1 Beijing Districts History of Hip Hop in Beijing Hip Hop in Beijing emerged around the year 2000, but its roots stretch back to the late 1980s. Beijing’s first contact with Hip Hop culture came from early Hip Hop movies such as Wild Style (1982) and Breakin’ (1984). Copies of the movies often entered Beijing via trade and travel with Japan and Hong Kong. In the wake

enter a country that restricts foreign ownership.  The corporation can enter another country with fewer assets at stake and thus lower risk.  A joint venture may be an association between a company and a firm in the host country or a government agency in that country. A quick method of obtaining local management, it also reduces the risks of expropriation and harassment by host country officials. 37 IDRAC - Globalization and Corporate Strategies Directional Strategy   International

prescribers distributors, journalists = indebted) cf relationship marketing cost much lower than media advertising – no media purchasing – measurement of impact ? non measurable PR tools event created (trade show booth, sales meeting, incentive travel, party, press conference, product launch, fashion show, …) existing (sports game, show, …) event announcement communication (media advertising, invitation, e-mailing, web site, blog, …) Invitations dans l’ordre à un fashion show (défilé de mode) :

hautes écoles. Short- and long-type programmes were integrated into these institutions (www.eurydice.org). The French Community has participated in the EU mobility programmes from its start. An agency (Cellule Socrates) located in Brussels is responsible for the overall Socrates programme and a specific agency (Agence Erasmus) is responsible for the administration of mobility and related activities in the higher education sector. Participation in Erasmus is above the European average (Kaufman, 2003)

already installed). Today, the changes in Poland, including the opening of borders, with the abolition of visas annually are the cause of these new migrations. Essentially temporary, we can however hardly talk about migrations, but rather about travels. Moreover, these flows are lower because of the will of the French government put in place controls to curb Eastern European migration. These flows present also a great diversity regarding age, membership in social groups or the motivations of

customers are densely packed or where they are sufficiently affluent to justify the fixed costs. For poor people, and especially those living in rural areas, this strategy results in a shifting of costs from the provider to the user, as the user must travel to distant branches and spend time queuing up to use bank services. These extra costs make it prohibitive for the majority of poor people in developing countries to even contemplate using formal innovations / spring 2009 61 Ignacio Mas financial

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with 1 to 2% today, Camrud predicts. “It’s a lot easier for a doctor to participate in a study if they hook up a Web cam to a computer,” he says as an example. “Clients are seeing the cost savings. They’re seeing the e ciency of not having a person travel. And keeping the person in their natural environment, there are benefits from that.” Nielsen BASES (Bases.com) is a leading provider of pre-market consumer insights for marketers of consumer packaged goods. BASES combines primary consumer research