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Key Fact and Figures

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International Coverage: Dell has subsidiaries in 50 countries.

Distribution Channel Internet ( Point of sales ( Phone (

Dell has seen their revenues decreasing of 30% since September 2008. Dell wants to use the financing as a strategic approach to support the business in 2009. The consumer market is also became a strategic market to capture new market share especially in EMEA.

Dell has started selling through retail stores in US, Canada (WalMart and Staples), Brazil & Mexico (WalMart), China (Gome Group), UK (Carphone Warehouse), Japan (Bic Camera) and also in France (Carrefour).

Dell Financials

Financial data in U.S. dollars
|Financial Highlights Q4 2008 |
|Sales |64.15$ billion |Revenue/share |30.17$ |
|Income |2.85 $ billion |Earnings/share |1.34$ |
|Net profit margin |4.44% |Book value/share |1.48$ |
|Return on equity |63.58% |Dividend rate |0.00% |
|Debt/equity ratio |0.68 |Payout ratio |0.00% |

Volume of transactions (millions) and business revenue (in $)

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Q3 Dell sees quarterly profits slip:

The No. 2 personal computer maker by revenue has faced a pullback in spending from both businesses and consumers, especially in October. Profits were down five percent from the same quarter a year ago, though earnings per share improved