Celebrity

third-party makers. Currency: Linden Dollars. Stardoll. Geared toward a younger female demographic between 7 and 17; boasts over 34 million registrations worldwide. Users can create a personal avatar in the form of a doll or choose a likeness of a celebrity, then decorate the dolls with various virtual clothing. Currency: Stardollars. Tencent. A China-based, social/chat application QQ. Generated $720 million in 2008 related to virtual goods and Internet value-added services. Currency: QQ Coin. Webkinz

to the uprising did genuine pro­ test songs spread via opposition websites and community networks. The Libyan rapper Ibn Thâbit, who had first put his anti­regime songs online in 2009 but remained fairly unknown until recently, has become a minor celebrity thanks to his Internet exposure. The song that was adopted as soundtrack for videos calling for the day of protest is called “The Question” and leaves no doubt as to the singer’s political stance: “Mo’ammar, you never served your people. (…) Mo’ammar

YOUPEE TOO’BOOM COOOOL ! YOOPY HILARIUS BACCHUS LITTLE BAKUS FIESTA GRANDE FIESTA JAVA PARADISE HOORA WISTEETEE BOOLI HOOLI BAMBOOLA RIBOULDINGO DINGOO NOOBA LOOKY CARNAVAL PARADE KERMESS FESTALIS TOOGETHER La fête, l’amusement, le plaisir HEROES CELEBRITY PLAYTIME COOL HOURS FUN HOURS EVENING PLAYTIME COOL HOURS Des onomatopées signifiantes, à potentiel graphique fort © Groupe Eyrolles 94 Le designer L’anticipation sur la création de l’identité visuelle est fondamentale dans la mesure

Mini-cas Exemple de recherche de nom pour une enseigne loisirs/divertissement, par axe de recherche L’instant de la fête 4 O’CLOCK PLAYTIME EVENING FUN TIME COOL HOURS PLAYTIME HAPPY TIME FUN HOURS COOL HOURS HEROES CELEBRITY HILARIUS LOOKY La valorisation de la cible DIVA Le bénéfice SMILY La fête, l’amusement, le plaisir FIESTY BACCHUS CARNAVAL MISTER FUN LITTLE BAKUS PARADE FUN PARTY FIESTA KERMESS AGAPA GRANDE FIESTA

primarily to be used as an education tool to condition the public by emphasising what news is important and what news isn’t. A perfect example of this is a newspaper which runs lead stories about the shenanigans of whatever flavour of the month celebrity they choose, yet bury within the inside pages some brief account of an ongoing war that will overtly or covertly have an effect on each and every one of us. Another example of this is putting more and more emphasis on sport as oppose to news.

young cockerel in Fruita, Colorado, had his head chopped off and lived. Incredibly, the axe had missed the jugular vein and left enough of the brain stem attached to the neck for him to survive, even thrive. Mike, as he was known, became a national celebrity, touring the country and featuring inTime andLife magazines. His owner, Lloyd Olsen, charged twenty-five cents for a chance to meet “Mike the Headless Wonder Chicken” in sideshows across the United States. Mike would appear complete with a dried

bizarre quoi. « Vous savez quoi ? J’ai entendu dire que ce n’était pas la rage, en fait », des trucs comme ça. Mais bon, on s’habitue à tout, vous savez, et puis de toute façon, c’était beaucoup plus intéressant de parler du dernier épisode de Celebrity Fat Camp ou de médire des autres collègues. Un jour, vers mars ou avril, en arrivant au boulot j’ai vu Mme Ruiz vider son bureau. J’ai cru qu’on l’avait renvoyée ou qu’on allait sous-traiter son service, vous savez, quoi, le genre de truc dont on

bizarre quoi. « Vous savez quoi ? J'ai entendu dire que ce n'était pas la rage, en fait », des trucs comme ça. Mais bon, on s'habitue à tout, vous savez, et puis de toute façon, c'était beaucoup plus intéressant de parler du dernier épisode de Celebrity Fat Camp ou de médire des autres collègues. Un jour, vers mars ou avril, en arrivant au boulot j'ai vu Mme Ruiz vider son bureau. J'ai cru qu'on l'avait renvoyée ou qu'on allait sous-traiter son service, vous savez, quoi, le genre de truc dont on

into fodder for a new form of mass media, the social networks have given people a compelling new way to socialize and stay in touch. They’ve also placed a whole new emphasis on immediacy. A “status update” from a friend, coworker, or favorite celebrity loses its currency within moments of being issued. To be up to date requires the continual monitoring of message alerts. The competition among the social networks to deliver ever-fresher and more plentiful messages is fierce. When, in early 2009

celebrated French−english Dictionary 333 French−english (dictionnaire) célébrée : celebrated célébrées : celebrated célébrent : celebrate célébrer : celebrate célébrèrent : celebrated célébrés : celebrated célébrez : celebrate célébrité : celebrity célébrons : celebrate celée : concealed celées : concealed celent : conceal celer : conceal celèrent : concealed céleri : celery celés : concealed celez : conceal célibataire : single, unmarried celle−ci : this cellier : wine cellar cellule : cell