Travel Retail

capital account 15 15 15 18 18 19 20 21 24 24 26 26 26 29 29 29 31 36 38 40 41 43 43 44 46 1| Goods 1|1 General merchandise 1|2 Goods for processing, repairs on goods and goods procured in ports by carriers 2| Services 2|1 Transportation 2|2 Travel 2|3 Other services 3| Income 3|1 Direct investment income 3|2 Portfolio investment income 3|3 Other investment income 4| Current transfers Chapter 2 Financial account 1| Direct investment 1|1 Outward foreign direct investment 1|2 Inward

joint online and offline interactive promotional program, Pepsi Stuff.com. As part of this under-the-cap promotion, Yahoo!'s logo will appear on the front of 1.5 billion Pepsi beverage labels and on point-of-purchase materials in approximately 50,000 retail stores nationwide. Throughout 2000, Yahoo! plans to continue expanding the extensive array of content and services it offers consumers worldwide, building the only place anyone in the world needs to go to find information, get connected with anyone

continued its examination into the public interest implications for large bank mergers. (See Issue No. 5, November 25, 2002, for full text of the Order of Reference.) WITNESSES: From TG International Management Consultants: Peter Downing. From the Retail Council of Canada: Diane J. Brisebois, President and Chief Executive Officer; Ken J. Morrison, Banking and Payments Services Consultant. From the Consumers’ Association of Canada: Robert R. Kerton, Dean, Faculty of Arts, University of Waterloo (by

Marketing, 3, 3, 39-52 Cliquet G. (2002) Le géomarketing : Méthodes et stratégies du marketing spatial, Hermès, Paris Cliquet G., Fady A., Basset G. (2002) Management de la distribution, Dunod, Paris. Craig C.S., Ghosh A., McLafferty S. (1984) Models of Retail Location Process: A Review, Journal of Retailing, 60, 1, 5-36. Denis Darpy et Pierre Volle. (2003) Comportements du consommateur : Concepts et outils, Dunod, 302 pages. Huff D.L. (1964), Defining and Estimating a Trade Area, Journal of Marketing,

customers who ultimately consume its products and the companies that distribute an industry products to end users. - The distributors: they have a huge power on industry because they decide themselves to by or not products and to sell it in their own retails. They have a great power of negotiation about prices and costs reductions due to their large quantities of products buying. - The consumers: they also have a big power on the industry because they are constantly moving. They are a lot of influence

Congress: Fédération des syndicats. Cf: a trade union: un syndicat. A union member: un syndicaliste. A shop steward: un délégué syndical. BUSINESS AND TRADE the law of supply and demand: la loi de l'offre et de la demande. Retail: vente de détail. Retailer: détaillant. Retail price: prix de détail. Wholesale: vente de gros. wholesale price: prix de gros. Wholesaler : grossiste. Profit margin: marge bénéficiaire. Packaging: le conditionnement. Sales manager: directeur des ventes. Purchasing manager:

into different age and life-cycle groups. Agent A wholesaler who represents buyers or sellers on a relatively permanent basis, performs only a few functions, and does not take title to goods. Allowance Promotional money paid by manufacturers to retailers in return for an agreement to feature the manufacturer’s products in some way. Approach The step in the selling process in which the salesperson meets the customer for the first time. B2B (business-to-business) e-commerce Using B2B trading networks

Health of Cities and Tourism Development Marketing Concepts Applied to Tourism The City as a Product The Urban Marketing Process Analyzing the City’s Tourism Potential Consumer Behavior and the Purchase Process Travel Intermediaries and the Purchase Process Targeting Visitor Segments Targeting Travel Intermediaries Branding the City’s Image Using the Brand Promoting the Brand Summary Strategic Tourism Marketing Plan Worksheet References 2 Marketing Theory and the External Environment The Evolution of Marketing

chronographes de prestige, occupe le quatrième rang sur le marché des montres de luxe en 2003. • Distribution sélective : travel retail et distribution sélective La distribution sélective est un véritable domaine d’activité stratégique car elle permet de distribuer et implanter les produits du groupe sur un marché mondial. Ce DAS est composé de 2 segments : le travel retail (vente de produits de luxe à la clientèle des voyageurs internationaux), métier de DFS et de Miami Cruiseline, et la distribution

Table of contents Introduction Caroll’s presentation Chinese market The Chinese retail clothing market Caroll’s strategy Conclusion Bibliography Introduction China represents today one of the most potential market of the world and attract more and more foreign capital. There are approximately 1 200 French companies established in China with 200 000 employees. It is one of the largest markets in term of inhabitants