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to women. The name chosen for its French tone and the symbol of the brand is an old rose. We notice that the circonflex accent indicates the origin of the brand. Since 1964, Lancôme is a brand of the group « l’Oréal » and is the leader on the beauty market. Many famous ambassadress work for Lancôme such as Juliette Binoche, Kate Winslet, Isabella Rossellini. Turnover Repartition We notice that the turnover is divided in 5 segments and the both most important services of the brand

up-market shoe shop. However this shoe shop is different from the other shoe shops. Behind this traditional shop is hidden an innovative shop. In this shoe store for men and women, the models are very original but their manufacturing is a concentrated new technologies. Nel: You are in Antwerp, in the middle of the Precision shop. We see someone who is having his measurements taken with a 3D scanner. This machine makes it possible to tailor-make shoes and to industrialize the process. The

wallets, passport holders, scarfs (which are very famous and Kenzo's bestseller), belts, gloves, hats, shirt buttons, bags and shoes. As for the cosmetics, it is made by Kenzo under another brand's name : Kenzoki. The concept is very interesting, so we will develop on it. It uses a blue ocean strategy, because instead of focusing on science in cosmetics as the trend is right now in all the other brands, it emphasizes on the poetic side of cosmetology, which has never been done before. In fact, you

children can buy what they want. Conclusion: In conclusion, video games can be dangerous, but only in certain case and we think that we don’t have to condemn them. It can be dangerous for an excessive players who’s just stick to the computer and loose his sense of reality. Otherwise, we think that it’s good to control who buy this games and to make a low on this, but store have to respect the limited age. Then, it’s parents role to control what their children are playing, and it’s true that

sur ce réseau social est surtout due à son titre Bubbly qui est écouté plus de 31 millions de fois sur sa page. La semaine du 17 au 24 juillet 2OO7, Bubbly est présenté comme le «single de la semaine » sur le site de vente de musique en ligne iTunes Store. Conséquence : plus de 3 000 000 d'exemplaires téléchargés . Cette promotion coïncide avec la sortie de Coco, son premier album solo. Ce premier album connaît un très grand succès aux États-Unis, où il est certifié double disque de platine avec 1 900

service provider and the final consumer. They have a tight national network: the smallest, Bouygues Telecom, has about 500 outlets. On the top of that, we must add many independent retailers who sell MNO’s services and who, in exchange are used by the MNO’s as an extra advertising and promotion base to reach their customers. In second position we find the mass merchandisers such as Auchan, Carrefour. They use their national network of well known hypermarkets to reach customers that may escape

on. 2. Incomplete answers to demand As we can see, all actors on the market have been partially addressing the issue of picking a place to organize an event based on a single insight or two. The new frontier nowadays lays where all of those players stopped: the difficulty of picking a place among many options, without narrowing the consumer's possibilities over time. This is the issue that the new service - that we will codename 'Go4out' (a real start-up being creating by

surplus groceries from a stall in the East End of London. His first day’s profit was £1 and sales £4 * 1929 -> Jack Cohen opens his first Tesco store in Burnt Oak, Edgware, North London * 1956 -> The first Tesco self-service supermarket opens in a converted cinema in Maldon * 1968 -> The term ‘superstore’ is used when Tesco opens its store in Crawley, West Sussex * 1974 -> Tesco opens its first petrol stations at major sites * 1995 -> Tesco Clubcard is launched * 1994

musiques écoutés sur youtube pour animer une soirée ou tout simplement des jeux pour faire passer le temps. De plus, nous pouvons faire des achats sur internet, ce qui nous permet de ne plus se déplacer. Comme par exemple des vêtements sur H&M officiel store pour les jeunes, ou des aliments pour les mères de famille débordée par leurs activités. Internet est devenu très important pour les études. De nos jours, beaucoup de recherche documentaire se font sur internet, tapent leurs cours sur internet et

the online retail environment, in particular the situation in the top five luxury brand countries, then leads to the questions examined in this paper. Following the research methodology, a profile of luxury brands and their websites is created, then we consider the relationship of online selling to website characteristics. Finally, conclusions about the online presence of luxury brands are drawn; and implications for luxury brands considered. DEFINING THE LUXURY BRAND A generally accepted view of