Benchmarking the effectiveness of logistics management - lintas freight & logistics llc

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  • Publié le : 24 décembre 2008
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| |Lintas Freight & Logistics LLC |

|[Chapter 1]|
|Introduction |


As part of curriculum of the Post Graduate Diploma in Management course at Bhavans Royal Instituteof Management, students are required to do a project in any reputed organization. For this reason, I did my summer project work in Lintas Freight & Logistics LLC, Dubai. The project work was titled ‘Benchmarking the Effectiveness of Logistics Management” in Dubai and to suggest ways and means to improve the management strategic decisions.


The objectives of theProject are:


• To compare the effectiveness of logistics management at Lintas Freight and Logistics and to bench mark the organization with respect to the industry.
• To have a thorough understanding of how logistics and freight industries work.
• To identify the drivers behind Logistics and Freight.


• To know about LogisticsIndustries
• To understand the value of each organization
• To know whether the customers are satisfied with the existing range of service pattern.


The data used for the study had primary and secondary character to it. The primary data was collected through questionnaire method. The secondary data were composed through the reference of books, websites, andinterviews with various executives in different organizations of the sample. The procured data was analyzed by a simple percentage method and the results are supported with graphs and charts.


The scope of the study is confined to Dubai Ports (Al Hamriya Port) and nearby organizations of Lintas Freight & Logistics LLC, which are into the concerned industry. The study isdone only on industries dealing with Freight and Logistics in Dubai area. Limitations are mentioned in the following book in Chapter 5, 5.8.

a Introduction to Logistics Management

Logistics management is that part of the supply chain which plans, implements and controls the efficient, effective forward and reverse flow and storage of goods, services and information between the point of originand the point of consumption in order to meet customers' requirements. A professional working in the field of logistics management is called a logistician.

Logistics as a business concept evolved only in the 1950s. This was mainly due to the increasing complexity of supplying one's business with materials and shipping out products in an increasingly globalized supply chain, calling for expertsin the field who are called Supply Chain Logisticians. This can be defined as having the right item in the right quantity at the right time at the right place for the right price and it is the science of process having its presence in all sectors of the industry. The goal of logistics work is to manage the fruition of project life cycles, supply chains and resultant efficiencies.

b. Origin andDefinition of Logistics:

The term "logistics" originates from the ancient Greek "λόγος" ("logos"—"ratio, word, calculation, reason, speech, oration"). Logistics is considered to have originated in the military's need to supply themselves with arms, ammunition and rations as they moved from their base to a forward position. In ancient Greek, Roman and Byzantine empires, there were military...
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