| | |
| | |
| | |
| | |
| |Lintas Freight & Logistics LLC |

|[Chapter 1] |
|Introduction |

1. INTRODUCTION

As part of curriculum of the Post Graduate Diploma in Management course at Bhavans Royal Institute of Management, students are required to do a project in any reputed organization. For this reason, I did my summer project work in Lintas Freight & Logistics LLC, Dubai. The project work was titled ‘Benchmarking the Effectiveness of Logistics Management” in Dubai and to suggest ways and means to improve the management strategic decisions.

1.1 OBJECTIVE OF THE STUDY

The objectives of the Project are:

PRIMARY OBJECTIVES

• To compare the effectiveness of logistics management at Lintas Freight and Logistics and to bench mark the organization with respect to the industry. • To have a thorough understanding of how logistics and freight industries work. • To identify the drivers behind Logistics and Freight.

SECONDARY OBJECTIVE

• To know about Logistics Industries • To understand the value of each organization • To know whether the customers are satisfied with the existing range of service pattern.

1.2 METHODOLOGY OF THE STUDY

The data used for the study had primary and secondary character to it. The primary data was collected through questionnaire method. The secondary data were composed through the reference of books, websites, and