BENOLIEL Jordan CONSTANTIN Stéphanie CUVELIER Frédérique

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In South Africa

Summary

1) Country

2) Company profil

3) Product and range

4) Market need and opportunity

5) The project

6) Type of relationship

7) Location

8) SWOT analysis

9) Why it would work.

I. Country

 / 

 / -29.046; 25.063The Republic of South Africa is a country located at the southern tip of Africa, with a 2,798 kilometres (1,739 mi) coastline on the Atlantic and Indian Oceans.To the north lie Namibia, Botswana and Zimbabwe; to the east are Mozambique and Swaziland; while Lesotho is an independent country wholly surrounded by South African territory.

a) History

The history of South Africa is marked by immigration and ethnic conflict. The Khoisan peoples are the aboriginal people of the region who have lived there for millennia. Black South Africans are believed to originate from the Great Lakes region of Africa in prehistoric times. White South Africans, descendants of later European migrations, regard themselves equally as products of South Africa, as do South Africa's Coloureds, Indians, Asians, and Jews.

b) Identity card

Size
1 219 090 km2
Key economic sectors
Mining services and transport, energy, manufacturing, tourism, agriculture
Population
48,7 million (mid-2008)
Official languages
English, isiZulu, isiXhosa, isiNdebele, Afrikaans, siSwati, Sesotho sa Leboa, Sesotho, Setswana, Tshivenda and Xitsonga
Government
Constitutional multiparty, three-tier (local, provincial, national) democracy. More about South Africa's government...
Major cities
Johannesburg, Cape Town, Durban, Pretoria, Port Elizabeth, Bloemfontein, East London, Kimberley
Provinces
Western Cape, Eastern Cape, KwaZulu-Natal, Northern Cape, Free State, North West, Gauteng, Mpumalanga and Limpopo
Currency
Rand (ZAR). 100 cents equals one rand c) Land Physical Geography :
South Africa has three