Survey markt
Please take a few minutes to fill out this survey as best you can. Your answers will be kept confidential and will help us immensely. Thank you for your time!
Please check the boxes that apply to you. 1) Where do you purchase orange juice?
Supermarket
Costco
Drugstore
2) What kind of formats do you buy more often?
750mL or less
1L
2L
Other
3) Name 3 brands of orange juice that come to you spontaneously.
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4) Do you prefer:
Carton packages
Plastic jugs
Frozen concentrated juice cans
Glass bottles 5) How many bottles/cartons/... of orange juice do you purchase at a time?
1
2
3
More than 3 6) Would you be ready to pay a bit more for a healthier product?
Yes
No 7) When you purchase juice, you look for:
Low price
Healthiest
Amazing taste
8) Would you find it useful to be informed of the benefits of certain ingredients of a juice product you purchase?
Yes
No 9) Would you be interested in a 100% natural orange juice with no preservatives and not made from concentrate?
Yes
No 10) What is the most important information customers should be able to find on the product’s wrapper?
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11) What do you perceive as the biggest risk?:
Buying very sweet and artificially flavoured juice
Buying a product that is too expensive
Buying something that is hard to store in the refrigerator
Buying something you have never tried before
Buying something healthy that tastes bad
12) Do you do an online research before purchasing juice?
Yes
No 13) Do you look at the ingredients before purchasing a juice product?
Yes
No 14) Sex:
Male
Female
15) Age:
12 to 17
18 to 24
25 to 34
35 to 49
50 to 64
65 & over