Product Red

FOOD & BEVERAGE ASSESSMENT TH4FD 01G/E LEVEL 4 20 CREDITS 2010/2011 SUMMARY INTRODUCTION CONTAINS PAGES FOOD AND BEVERAGE PRODUCT PROVIDED The Concept “ Le Chateaux de la Croix Val-Mer” is a luxury Hotel Restaurant ( according to” restaurant role is provision of food and drink generally at high price with high level of service” located in “ la Côte d’Azur » in South France. This is totally new concept implanted in France. The Chateaux de la Croix Valmer

element in potable water, mineral water and seawater in different concentrations. Also it is found in soil and rocks, especially in arsenopyrites, realagar, orpimente and arsenolite; however, the element is not commonly mined, but extracted as a by-product from the process of melting copper, lead and other ores. (Goyer & Mehlman, 1977) In the air, arsenic can be present as micro particles or dust that comes from the melting process of mineral rocks, as a result of the heat process used to extract the

channels, Club Members can access a wide range of information, advice and tailored services around the whole Nespresso offering, as well as a variety of other benefits and special offers. All queries are answered within one working day, and purchased products are automatically shipped to the Club Member’s preferred home or office address within 48 hours. Les Collections – exclusivities reserved for Nespresso coffee aficionados Coffee Accessories As an extension of its commitment to offer exclusive services

……p8 4. Innovation…………………………………………………………………………………………………………………………………………………….p8 5. Competitive strategy…………………………………………………………………………………………………………………………….…p8 III) P&G : its brand strategy……………………………………………………………………………………………………………………….p9 1. Product launch……………………………………………………………………………………………………………………………………………p9 2. The “billiard brand” ……………………………………………………………………………………………………………………………….p9 3. Brand Global name……………………………………………………………………………………………………………………………………p9 4. A Homogenous Communication…………………………………………………………………………………………………………

TEXTILE/HABILLEMENT A) Les dépenses des ménages B) Le marché du textile II) LACOSTE A) L’entreprise Lacoste B) L’histoire Lacoste C) Les produits Lacoste D) Les concurrents E) Internationalisation de la marque III) LACOSTE RED ! UNE NOUVELLE IDENTITE POUR UNE NOUVELLE LIGNE A) Les raisons B) Les produits C) Comparaison des deux logos D) Prismes d’identités E) Modes de communication et de distribution choisis IV) CONCLUSION  V) SOURCES

explode after 120 hours of use. If you are concerned about this problem you can get your money back. But the positive is that if you buy one Pineapple's product you get one free pineapple to taste. 3ieme: if your are fed up of your life on Earth, we have the solution: you can take up residence in Mars thanks to Harvel industry. The red planet receive this new project. You can buy your own home for only 300 000 $*. It offers all modern converniences with his amazing golf with 19 holes, swimming

servicios postventa representan un elemento importante de la satisfacción de los clientes y una fuente de ingresos importante para la División, Eurocopter continuará reforzando y ampliando su red de comercialización, de distribución y de servicio postventa a través de su propuesta de “oferta global”. Actualmente, dicha red presta servicios a unos 9.500 aviones Eurocopter con 2.500 operadores en 139 países. * Mercado * En 2005, el valor de las entregas de helicópteros que se realizaron en todo

Legal Environment 8 Part 3: Design Competition (Porter) 10 A) Intensity of competition 10 B) Power of suppliers' negotiations 12 C) Bargaining power of customers………………………………………………………...12 D) New entrants 13 E) The threat of substitute products 13 Conclusion 14 Introduction China is now a country growing. In fact, with 1.3 billion people China is now among the BRIC economics. This constant exponential growth continues to attract the country and different sectors. Indeed, for various

humanitaires : En 2006, Apple lance une mission humanitaire qui consiste à ce qu’à chaque vente d’un Ipod rouge, 10 Dollars US seront reversés à la lutte contre le SIDA en Afrique. Ce « lancement spécial » est lié au projet de Bono (U2) intitulé : « (Product) RED qui vise à proposer une série de produits de couleur rouge pour lutter contre le SIDA. Enfin la distribution pour les produits d'Apple est une distribution sélective. Apple dispose de ses propres magasins pour vendre ses produits (apple store)

tackles about the two different outlooks on trade in two different periods: the pre and post – Industrial Revolution. A first point for pre-modern trade is the expansion of the trade area of the Indian Ocean. For example the extent of this network to the Red Sea and Mediterranean Sea lead to an important Jewish influence on the activity of some pre-modern merchants (Jewish Community from North Africa). At the same period the piracy was also very important and it affected mostly China. Asian people were