Zumo Energy Drink

first time.In a second times he have to supervise the headline of the company.Its him who choose the image of the company. He have the choice of what he want to do with the company if it’s good for it. b) The success of Red Bull is because the energy drink was one of the first and that till the beginning they do promotion with sportsman .RedBull have win the place of the leader the name is now famous like Coca Cola . RedBull is now everywhere.

Zumo the energy drink I. Where are we now ? II. When we want arrive: marketing recommendations III. When we want arrive: communication recommendations I. Zumo: Where we are now Zumo is the best selling sport drink in Spain. It is an energy drink with a unique formula. The scientific studies’ results about its formula and has proved that Zumo is absorbs by our body faster than water or other soft drinks. Zumo has unique secret ingredient: “herbora” - made of rare African plants. Its

Zumo – The Energy drink Zumospa is a Spanish company, based in Valencia. It products food and drinks, and more precisely Zumo, a sport drink. Zumo represents 30 million euros, so 30% of Zumospa’s turnover. Zumo is a Spain product, and the company wants to promove it in Europe, to develop the market. Zumo is an energy drink, which contains caffeine, vitamins and glucose. The target of its product is fitness-conscious people, especially sportsmen and women between 20 and 45 years. We are marketing

une part très largement dominante de la consommation des boissons alcoolisées dont la répartition estimée en valeur est la suivante : bière 88 %, spiritueux 11 % et vins 1 %. Hors bière, le marché se décompose comme suit : spiritueux 67%, Ready to Drink (RTD - terme générique pour désigner les boissons préparées à faible teneur en alcool) 21% et vins 12%. Selon l’association nationale des viticulteurs, les importations de vin se sont élevées en 2006 à 17,3 millions de litres – soit 1,9 million de