Cosmetics

This is a detailed report about the giant French cosmetics firm: L’OREAL. This report identifies, describes and evaluates the organisation. 1. L’Oreal’s orientation 2. The competitive advantage of L’Oreal 3. The impact, positive and negative, of L’Oreal’s Marketing Mix 4. L’Oreal SWOT analysis References Makeup, cosmetics, hair care and facials, baby products: L’Oreal is a professional cosmetic products brand. This professional beauty products which are

of the cosmetics and perfumery market in Russia to be around US$7.8 billion, with potential to double in value by 2016. (Euromonitor) CA et unités en global Répartition et classement des secteurs Parfums Cosmétique Table 1 Sales of Beauty and Personal Care by Sector: Value 2004-2009 RUB million 2004 2005 2006 2007 2008 2009 Baby Care 3,165.9 3,766.6 4,491.9 5,287.3 6,107.7 6,858.1 Bath and Shower 18,582.9 20,017.1 22,101.9 24,897.3 28,754.8 29,832.6 Colour Cosmetics 26,180

L’Oréal’s product became well-known and popular among all ethnic groups, not depending on gender. Introduction : Introduction Before the facial cosmetics, L’Oreal was known as a hair-color formula developed by French chemist Eugene Schueller in 1907. It was then known as "Aureole". Established in 1909 100 year old company Worldwide leader in cosmetics Distribution: 130 countries 23 global brands Slide 4: 5 Key expertise: Hair care, Skin, Hair color, Make up & Fragrance 67,662 employees worldwide

Composition de Géographie Sujet: La Cosmetic Valley, un territoire de l'innovation La Beauce, région naturelle réputée pour ses terres fertiles permet à la France d'être une puissance agricole. Mais ce territoire ne se limite plus à la culture céréalière. L'Europe et la mondialisation ont permis de moderniser l'économie de cette région à travers la Cosmetic Valley, un territoire de l'innovation qui crée un réseau d'activités économiques tournées vers

The cosmetics and toiletries market in Vietnam has recorded good growth in current value terms in 2008, as the usage and penetration of such products has increased. The Vietnamese people are exposed to international beauty trends through media and travelling, which has increased their knowledge on the use of cosmetics and toiletries towards the end of the review period. The global economic crisis is only having a slight negative impact on Vietnam’s economy and therefore consumers’ disposable incomes

statistique , nous avons été amenés à réaliser, en groupe, un travail de création d’entreprise commerciale avec certaines consignes. Nous importons, en Belgique, deux masques à la boue et aux sels minéraux de la Mer Morte de la société israélienne Spa Cosmetics. Nous nous implantons sur le marché belge en tant que société privée à responsabilité limitée. Dans un premier temps, nous allons effectuer l’étude à l’importation qui comprendra, l’environnement interne et externe aux produits. Par la suite, nous

Oriflame Cosmetics embellit sa Supply Chain grâce aux solutions de gestion de la demande de TXT le secteur de la cosmétique, vient de retenir TXT e-solutions, l’un des principaux acteurs du marché international de la gestion de la demande et de la Supply Chain, pour fiabiliser ses prévisions et piloter au plus juste ses campagnes promotionnelles. Oriflame Cosmetics développe et propose une gamme complète de produits pour toutes les facettes de la beauté: soin du visage, du corps et du cheveu, maquillage

Beauty Care Pvt., Ltd. (India) 23. Aries Cosmetic (Bulgaria) 24. Aromatherapy Products Ltd. (UK) 25. Artav Australia (Australia) 26. Asam GmbH & Co., Betriebs KG. (Germany) 27. Ashwini Homeo & Ayruvedic Products Limited (India) 28. Astrid Cosmetics AS (Czech Republic) 29. Atlantic Grupa (Croatia) 30. Australian Bodycare Continental A/S (Denmark) 31. Aveda Corporation (USA) 32. Avon Products, Inc. (USA) 33. Aware Products, Inc. (USA) 34. Bacchara Cosmetics (Italy) 35. Back To Nature (USA) 36. [..

uniqueness, L’Oréal’s product became well-known and popular among all ethnic groups, not depending on gender. Introduction • Before the facial cosmetics, L’Oreal was known as a hair-color formula developed by French chemist Eugene Schueller in 1907. It was then known as "Aureole". • Established in 1909 • 100 year old company • Worldwide leader in cosmetics • Distribution: 130 countries • 23 global brands • 5 Key expertise: Hair care, Skin, Hair color, Make up & Fragrance • 67,662 employees

France with an outcome of 16,3 billion euros in 2007. (es-tu sure ?) It is the second exporting sector of the French industry in 2008 behind the aeronautics[1]. The French perfume and cosmetic market consists of three big segments: cares (54 % of sales 2008), perfumes (28 %) and make-up (18 %)[2]. The cosmetic market, and more particularly the perfume market is a closed market, dominated by a little number of big firms such as LVMH or L’Oreal. The actors of second ranking represent a small part