Some Time in New York City

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with the evaluation of those experiences that consumers live. Abercrombie & Fitch and Nespresso are the two chosen cases to study the relevance of the experiential marketing strategies in the time of the after-economic crisis. Consumer behaviors evolve fast and this work is trying to evaluate the capacity of some brands to satisfy their clients. The capacity to evolve and to improve the experiential offer according to the consumers insights will make a difference with the competition and can help

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Références Aaker D. A. (1991), Managing brand equity : Capitalisation on the value of a brand name, The Free Press, New-York. Aaker J. (1997), Dimensions of brand personality, Journal of Marketing Research, Vol 34 (august), 347-357. Ambler T. (1996), How much of brand equity is explained by trust, London Business School Working Paper. Bagozzi R. P. (1995), Reflections on relationship marketing in consumer markets, Journal of the Academy of Marketing Science, Vol 23 (4), 272-277. Bauer H., Grether M. et Leach

traduire l'impact de la l’art et de la culture. 18 Références Andrew, « Time zones and jetlag: the flows and phases of world cinema », in N. Durovicová et K.E. Newman (dir.), World Cinemas, Transnational Perspectives, New York et Abingdon, Routledge, 2009, p.59–90. Arts Council England, New Landscapes: Outdoor Arts Development Plan 2008-2012, Londres, 2008 Bersani, L., The Freudian Body: Psychoanalysis and Art, New York, Columbia University Press, 1986. Bishop, C., Participation and Spectacle:

ARNOLD VAHRENWALD: PATENT LICENCE CONTRACTS IN ENGLISH, FRENCH AND ITALIAN LAW PATENT LICENCE CONTRACTS IN ENGLISH, FRENCH AND ITALIAN LAW © Prof. Ph.D. Arnold Vahrenwald Kyiv 1995 CentreBar ISBN 3-00-010716-9 ARNOLD VAHRENWALD: PATENT LICENCE CONTRACTS IN ENGLISH, FRENCH AND ITALIAN LAW 2 TABLE OF CONTENTS ABBREVIATIONS............................................................................................................... 12 English Abbreviations ......................

plus de 75 pays. Ce réseau à l’international est un soutien pour tous les étudiants qui envisagent une expatriation, en entreprise ou en université. 10 clubs internationaux animent le réseau dans les villes regroupant le plus de diplômés : Montréal, New York, Genève, Tokyo… ESSCA 17 É COLE E É COLE UNE INTÉGRATION RAPIDE ET RÉUSSIE DES DIPLÔMÉS DE L’ESSCA 4% 23 % 6% { Finance Marketing et communication Fonctions marchandes Activités de conseil Ressources Humaines et logistique 26

recoupable cost and advances to ROS (Last edited: 27.02.09) ........... 79 6.4.7 Calculation and transfer of the payable amount to RO (Last edited: 27.02.09) ...... 80 6.4.8 Cross collateral advance positions (New: 27.02.09) ............................................... 81 6.4.9 VAT/Social charges (New: 27.02.09) ...................................................................... 82 6.4.10 RO Payment (Last edited: 27.02.09) ....................................................................... 83 6

Association de producteurs biologiques Entreprise de productions artisanales Association d’artisans Coopérative de petits producteurs de café 6 CAHIERS DU CRISES – COLLECTION ÉTUDES THÉORIQUES – NO ET0416 Oaxacaa de las Artesanias,San Salvador New Awakenings Cooperative,San Salvador Organisation de développement communautaire Association d’artisans GUATEMALA Asociación Crecer Asobagri Artexco r.l.,Quetzaltenango Chajulense Va'l Vaq Quyol: Cooperativa San Antonio Palopo,San Antonio Palopo

etc.). Ainsi, à New York, la prononciation du /r/ en finale de syllabe (p. ex. sources, sources), ou en finale de mot (p. ex. for, pour) est associée aux classes les plus élevées dans l'échelle sociale alors que la non-prononciation du /r/ est associée, au contraire, aux groupes les moins élevés. Enfin, la dimension stylistique exprime la variation linguistique « corrélable » avec les situations dans lesquelles la langue est utilisée. Ainsi Labov (1966, 1972) a montré qu'à New York plus la situation