Table des matières

1. Name of the product 1

2. Use of the product 2

3. How it is constructed or organised 2

4. Materials used in construction 3

5. Features/Attributes of the product 4

6. FAB’s Features-advantages-benefits and Review of Strengths and Weaknesses of 3 potential competitors 5-6

7. Three (3) approaches/ selling tactics a salesperson may use 7

8. Five (5) common potential objections 8

9. Three (3) methods for closing the sale 9

Name of the product

RP-HTX7 Panasonic

This headphone plays totally the old school card. Whether in the shapes, materials and colors. All is made to come back to years ago. You can see plastic coated, thin wings of arch. Rods whereas this last one is covered in perforated leather, everything is there.

Company : Panasonic Corporation (formerly Matsushita), is a large Japanese company specialized in electronics for consumers (televisions, camcorders, cameras, music players, cell phones, etc..), and for professionals (professional cameras, broadcast cameras, laptops, fax, copiers, etc.). IT is based in Osaka, Japan.

Buyer: Boulanger is a french company specialized in leisure, multimedia and home appliances. Created in Lille by the brothers Bernard and Gustave Boulanger. Boulanger develops in 1954 an activity of after-service.

Use of the product

This product permits to listen music by your own and only by your own. You can plug it on your phone, on your MP3 or all devices adaptable with a jack. You can also use it in order to do sport, cooking or something like that.

Besides, you can plug it to your mobile phone and use it to call your friends, colleague …

How it is constructed or organised

It can be lever to know that the company Panasonic produces its own components and manufactures its products in Japan thanks to its machinery that the company assembles.

Materials used in construction

There are different materials that are used, like