Culture droot
Aurélie Rapenne
I6022643
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INTRODUCTION
“La culture… ce qui a fait de l’homme autre chose qu’un accident de l’univers”1. André Malraux, French writer was right to point out the specific nature of culture. Culture is what made us. Culture defines us.
The term culture derives from the Latin cultura, meaning, “to cultivate”. According to the Oxford Dictionary, culture is “the arts and other manifestations of human intellectual achievement regarded collectively” 2 and “the ideas, customs, and social behavior of a particular people or society”3. Therefore, culture can encompass two different meanings: cultural heritage and cultural diversity. There is no international definition of the culture.
The conflict between trade and culture has been existed for a long time. Nevertheless, trade and culture are not direct opponents. Indeed, culture needs trade to survive and to be known. To what extent? Trade reflects consumers’ liberty